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Writer's pictureChandana A M

Top 5 lifestyle influencers in India in 2023

As social media continues to dominate the digital world, influencers have become a driving force in shaping people's lifestyle choices. From fashion to travel, these influencers have the power to inspire and influence people worldwide. With so many influencers out there, it can be hard to find the ones who genuinely resonate with you. To help you narrow it down, we've compiled a list of the top 5 lifestyle influencers you should follow in 2023.




top 5 lifestyle influencers in india in 2023, Aashna Hegde, top 5 indian lifestyle influencers on instagram

Meet Aashna Hegde, the powerhouse of talent and a member of the popular content creator group, Damnfam. This multi-talented individual is a YouTuber, singer, actor, content creator, and model. With 836k subscribers on her YouTube channel, which she kickstarted during the COVID lockdown, she won hearts with her candid and genuine videos. She's also in a relationship with fellow Damnfam member Aditya Kumar, aka Addytv. Together, they create captivating couple content that fans can't get enough of.


But wait, there's more! Aashna's fashion game is on fire, and she invites you to join in. If you fall in love with one of her fabulous outfits, head straight to her online thrift store, @outofstock.in, and make it yours. And hold your breath for this: Aashna had the incredible honor of walking the runway at New York Fashion Week. In her own words, she proudly exclaimed, "BEING ONE OF THE FIRST INDIAN CONTENT CREATORS TO WALK AT NEW YORK FASHION WEEK, that too FOR @archanakochharofficia."


So, why should you follow Aashna Hegde? Because she's a charismatic, multi-talented dynamo who fearlessly shares her life, style, and aspirations. Her authenticity and infectious energy will make you wish you had a friend like her. With her authenticity and captivating energy, Aashna Hegde will effortlessly make you feel like she's your virtual best friend.




top 5 lifestyle influencers in india in 2023, Kritika Khurana, top 5 indian lifestyle influencers on instagram, thatbohogirl

Let's dive into the enchanting world of Kritika Khurana, better known as @thatbohogirl. This fashion maven has garnered numerous accolades, including the prestigious Pinkvilla Mega Fashion Creator of the Year Award and the title of Cosmopolitan Lifestyle Influencer of the Year 2023. But Kritika's talents extend beyond fashion and lifestyle. She, along with her equally influential sister, Deeksha Khurana, hosts the delightful podcast "What's Up Sister," where they share their thoughts, experiences, and laughter.


Love may have taken some unexpected twists for Kritika, as she tied the knot with Aditya Chhabra in April 2022, only to part ways in October. However, her bohemian and aesthetically pleasing wedding became the talk of the town, captivating hearts with its unique charm. Despite life's ups and downs, Kritika's resilience and passion for all things boho shine through her vibrant content.


Why should you follow Kritika Khurana? Well, apart from her jaw-dropping fashion sense and undeniable influence, she's a constant source of inspiration and entertainment. Her vibrant personality and engaging content will keep you hooked, while her journey through ups and downs showcases her resilience and authenticity. So, join the boho brigade today!



top 5 lifestyle influencers in india in 2023, thevoguevanity, top 5 indian lifestyle influencers on instagram

Get ready to meet the power duo that is The Vogue Vanity, comprising the dynamic couple Daizy and Ankit. These trendsetters have left their mark by grabbing coveted awards like GQ Best Dressed '22 and Exhibit Couple Influencer of the Year '22. But their talents extend far beyond the fashion realm.


Their popularity soared when they appeared on Love School season 3, where their chemistry and the captivating journey made them the most beloved couple on and after the show. When they're not melting hearts on screen, Daizy and Ankit embark on travel adventures together, jetting off to breathtaking destinations like Vienna, Prague, Budapest, and the Maldives.


So why should you hit that follow button for The Vogue Vanity? Well, they are the epitome of couple goals, serving up a generous dose of fashion-forward inspiration and a travel diary that will have you daydreaming about your next vacation. So, what are you waiting for? Tap on that follow now.



top 5 lifestyle influencers in india in 2023, Alanna Panday, top 5 indian lifestyle influencers on instagram, Ananya Panday Cousin

Meet Alanna Panday, the fashion powerhouse and cousin of Bollywood actress Ananya Panday. With a YouTube channel alongside her husband Ivor boasting 334k subscribers, Alanna takes viewers on a captivating journey. Based in sunny LA, California, she effortlessly blends global influence with her Indian roots. She is also a model at @freedommodelsla.


Alanna recently tied the knot with Ivor McCray, in an enchanting forest-themed wedding. Her fashion and lifestyle prowess shines through in every post, treating followers to a soothing and aesthetically pleasing feed, adorned with a dreamy pastel palette.


Why should you follow Alanna Panday? Well, she not only brings a global perspective but also offers a glimpse into the glamorous world of fashion and lifestyle. Her globally infused content, combined with her soothing aesthetic, will transport you to a world of pure elegance. To join her on this whimsical journey hit that follow button.




top 5 lifestyle influencers in india in 2023, Meghna Kaur, top 5 indian lifestyle influencers on instagram, shetroublemaker

Get ready to dive into the vibrant world of Meghna Kaur, the Indian vlogger and social media influencer. Since launching her fashion and travel YouTube channel, 'Shetroublemaker,' in 2015, she's been unstoppable. With over one million followers on Instagram, Meghna is one of the top 5 lifestyle influencers in India.


As a travel vlogger, she's explored breathtaking destinations like Maldives, Bali, Turkey, Taiwan, Goa, Bangkok, Phuket, Dubai, Sydney, Prague, and many more. But Meghna's influence doesn't stop there. She has graced the pages of renowned magazines and even became the face of the H&M smiley collection. She has also walked the runway for the prestigious Falguni Shane Peacock fashion show.

Being a cover girl for magazines like FitLook, Peacock, India Voyage, Wed Look, and Social Ketchup, Meghna has become an enigmatic figure with her captivating personality. And here's a jaw-dropping fact: Justin Bieber himself follows her on Twitter. Yes, you read that right!


So, why should you follow Meghna Kaur? Because she's a delightful enigma who will whisk you away on incredible travel journeys, shower you with her positive energy, and serve you never-ending fashion inspirations.




As we bid adieu, I hope you're as excited as we are to embark on this incredible journey with the top 5 lifestyle influencers of 2023. Aashna Hegde's charismatic personality, Kritika Khurana's bohemian touch, The Vogue Vanity's couple fashion, Alanna Panday's enchanting aesthetics, and Meghna Kaur's infectious positivity—each influencer brings something unique and inspiring to the table. So, Happy scrolling!

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